Tuesday, January 19, 2010

“….What do you plan on doing with a PR degree?"

Although I have tried to explain the major I am currently working on to many people I thought it may be wise to post exactly what Public Relations is, and what I want to do with it.

According to Merriam-Webster’s online dictionary, Public Relations is the business of inducing the public to have understanding for and goodwill toward a person, firm, or institution.

Currently, I am dual majoring in Speech Communications and Public Relations. I started taking “PR” classes last semester at the starting of my junior year in college. In one of the beginning courses for the PR major I was able to listen to Julie Hollist, a guest speaker who is currently working for Logan City as a PR coordinator. Julie explained what she does on a daily basis which in a nutshell, is a little bit of everything. Her main goal as a PR coordinator is to get people who know nothing about Logan city, to want to come visit the city and experience all the great outlets and events Logan has to offer. She is an advocate for Cache Valley tourism. Releasing newsletters, promoting events through the local newspaper and radio stations are things she does on a daily basis. She organizes meetings and helps promote major events that Cache Valley hosts.

It was interesting to listen to Julie because firstly, she was energetic and entertaining, and secondly, she was a real life example of what a person does with a Public Relations degree in a small town.

Although my motives for getting a degree in Public Relations differ from the majority of PR students, I feel the need to write and speak adequately important for my goals in the PR field. My dream PR career would be to work for a large scale hotel and plan events and weddings in that hotel. In high school I took a job at a local floral company and fell in love with flowers and decorating for weddings and events so much so that I started my own little business out of my parents home last year. Realizing that I would be satisfied with my life if I could wake up everyday and make a living while playing with flowers and decorating for events, I decided that PR was the right field for me.

To my understanding, to be successful in the PR field you must connect with people in every outlet that you possibly can and build relationships with these people to promote your message and cause. That’s the name of the game. Connect, connect, connect.

So here I am, and that’s what I plan on doing with my degree. Just in case you were going to ask me that question, that’s my answer.

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